Piper
AI conversation intelligence that turns calls, meetings and messages into CRM updates, follow-ups and deal insights. Now part of Aircall.
Customer conversations, useful HubSpot data.
Piper captures conversations across calls, meetings and messages, then turns them into CRM updates and suggested actions. We help you decide what belongs in HubSpot, what needs review and how your team will use the insights.
Connect the supported channels your team uses so customer context is available alongside your CRM.
Map conversation insights to the right HubSpot fields and agree review rules before enabling updates.
Configure playbooks and check follow-up drafts, coaching and deal insights against your sales process.
Everything in the setup.
Review of conversation channels and permissions
HubSpot connection and field mapping
CRM update and human review rules
Sales playbook configuration
Testing with representative conversations
Team training and written handover
From first call to handover.
Agree the channels, data and actions your team needs, checking supported integrations first.
Configure access and map the HubSpot fields Piper will work with.
Test conversation capture, CRM updates and suggestions before rolling out.
Train your team and document permissions, review rules and ownership.
Where it helps.
CRM updates from customer conversations
Follow-up drafts and meeting context
Deal insights and playbook-based coaching
Consistent CRM field mapping
Clear ownership of AI-generated updates
Conversation context for pipeline reviews
Piper plus HubSpot.
Connecting Piper to HubSpot and the conversation channels your team uses
Mapping CRM updates and agreeing which actions need human review
Configuring sales playbooks and testing follow-up and deal insights with your team
Questions
about Piper.
Yes. Piper lists HubSpot as a native integration. We check your required fields, channels and permissions before agreeing the setup.
Yes. Piper's website confirms it is now part of Aircall. We'll help you check how it fits with your existing calling tools and HubSpot setup.
We'll agree which updates and suggested actions need human review, and confirm the available controls before enabling them. We test against representative conversations rather than assuming every suggestion is correct.
Yes. Setup can be scoped as a one-off project or included in Flex, with ongoing review as your processes change. Piper's software subscription is separate.
Ready to try Piper?
Start with our partner link, then talk to us about connecting it properly.
Get in touch Visit Piper
