Our work

Real businesses. Real results

We don't talk about potential, we show you what actually happened. Every case below has the problem we found, what we did about it, and what changed.

Get in touch Start with a Drift Diagnostic

100+

Implementations

94%

Average adoption after launch

£120m+

Client revenue influenced

weeks

Average go-live

Filter by capability

More case studies are on the way. We're now applying the same CRM-led method to AI search visibility through AEO/GEO; new work will appear here as it lands.

Financial Services

Modulr Finance

Challenge

Fragmented marketing and sales infrastructure across HubSpot and Salesforce. Lack of consistency in data flow, automation logic, and reporting created inefficiencies across the funnel.

Website performance, scalability, and integration with CRM systems required continuous optimisation to support growth. Without structured governance, workflows and automation risked becoming increasingly complex and difficult to manage.

Solution

Long-term RevOps partnership spanning 7+ years and covering website, CRM, and automation infrastructure.

Full ownership of the HubSpot ecosystem, including:

Website management and continuous optimisation within HubSpot CMS
Design and maintenance of automation workflows aligned to lifecycle stages
Ongoing HubSpot portal audits to ensure data integrity, performance, and scalability

Salesforce and HubSpot integration was architected and maintained to ensure clean, reliable bidirectional sync between sales and marketing. This enabled:

Accurate lifecycle tracking
Aligned reporting across teams
Reduced manual intervention and data discrepancies

Salesforce migrations were delivered to support evolving business requirements, without disrupting marketing operations or lead flow.

"We’ve been working with Project36 since 2019. Their expertise, professionalism and flexibility have been extremely beneficial to the marketing team, allowing us to support Modulr's exponential growth."

Gregory Aubert, Head of Demand Generation

Read full case study

Results

7+ years

Sustained partnership supporting continuous growth and platform evolution

Single source

Aligned sales and marketing data across Salesforce and HubSpot

Operational efficiency

Reduced manual processes through robust automation and integration

Scalable infrastructure

CRM and website ecosystem built to support ongoing expansion

Visit Modulr Finance

eCommerce

London Diamonds

Challenge

Missed revenue opportunities across the customer journey. High-intent users abandoned carts without follow-up, and limited lifecycle marketing reduced re-engagement of prospects and customers.

Customer support and website experience were not fully aligned with revenue operations, reducing the ability to capture, nurture, and convert demand efficiently.

Solution

HubSpot-led eCommerce and support ecosystem.

End-to-end management of HubSpot ticketing for customer support
Website optimisation to support conversion
Abandoned cart nurture sequences triggered in real time
Behaviour-based email campaigns tailored to product interest and engagement
Ongoing nurture programmes designed to re-engage and upsell across the customer base
Campaigns built with clear attribution models, linking marketing activity directly to revenue outcomes.

"We were recommended to Project36 by HubSpot. James and Joe are very smart and efficient. They don't use industry jargon or technical waffle, they just get the job done"

Miranda Ludlam, Director

Read full case study

Results

£38,000p/m

Additional average monthly revenue generated from abandoned-cart campaigns

£12k to £18k

Extra revenue attributed for every other nurture campaign, per month

+18%

Increase in recovered high-intent users who would have otherwise been lost

Improved UX

Integrated support and marketing driving higher retention and repeat purchase

Visit London Diamonds

Professional Training & Coaching

Mindflick

Challenge

A high-quality website design existed but wasn’t live. The business needed to move quickly to support growth, with a tight deadline and no tolerance for delays.

Solution

The approved design was rapidly translated into a functional HubSpot website, prioritising core pages, messaging, conversion journeys and performance-critical components.

A phased rollout then followed:

Phase 1: MVP launch with core pages, messaging and conversion journeys
Phase 2: Iterative enhancement with the full design system, deeper content and expanded functionality

Read full case study

Results

On time

Delivery against a tight deadline

Immediate

Website live and capturing demand rather than waiting for the full build

Two phases

Delivery model enabling speed without compromising long-term quality

No delays

Transition from MVP to full site rollout

Visit Mindflick

SaaS

Artisan

Challenge

Low product adoption during the initial period of investment increased the likelihood of triggering the 3-month break clause. Limited structured onboarding and ongoing education meant value wasn’t realised quickly enough to retain users.

Solution

AI-led adoption strategy built within HubSpot. Behaviour-driven nurture and drip campaigns delivered contextual education on features, use cases, and best practices throughout the customer lifecycle. Content was triggered based on user activity, ensuring timely, relevant guidance that reinforced value and accelerated time-to-adoption.

"Their expertise and hands-on approach ensured that the solutions were tailored to our specific needs, saving us time and eliminating unnecessary complexity. What stood out was their hands-on support and constant communication, they really made sure our team understood and properly implemented these automations!"

Tina Sang, Chief of Staff

Read full case study

Results

65%

Reduction in users activating the 3-month break clause

2.3x

Increase in feature adoption across key workflows

50%

Improvement in POI success rate

8 hours

Average onboarding and support time saved per customer

Visit Artisan